BSQUARE — The Total Home Solution BSQUARE — The Total Home Solution
A large-scale architectural complex with a sculptural form and integrated landscaping, at dusk

The Total Home Solution

ONE STOP SOLUTION TO REAL ESTATE BUSINESS

One accountable partner from planning and design to construction, fit-out and final handover, across hotels, high-end residential and industrial developments.

Value for developers

01

One Contract

A single accountable partner from first plan to final handover.

02

Lower Risk

One point of accountability replaces the gaps between separate vendors.

03

Faster Delivery

An integrated workflow shortens the build-and-fit-out cycle.

04

Superior Finishing

A delivery standard above the market norm.

05

Stronger Sales & Leasing Appeal

A finished product that lifts absorption and leasing appeal.

Sculptural stair in the Atera Central gallery
Atera Central · Atera Holding · Phố Nối, Hưng Yên
Frontage of the OPPEIN by BSQUARE showroom at 1A Phu Thuan, Ho Chi Minh City
OPPEIN by BSQUARE · Showroom · 1A Phú Thuận, TP.HCM

Our position

An integrated delivery platform that brings design, products, construction and fit-out together under one accountable partner.

Not simply a design firm, a product supplier or a single-scope contractor. BSQUARE integrates every capability needed to reach one finished, accountable outcome.

Established in 2024, BSQUARE is a new-generation Sino–Vietnamese platform backed by 70+ years of partner expertise.

Project segments

One delivery capability. Three project realities.

One-bedroom show residence at Blanca City
Blanca City · Sun Group · TP. Vũng Tàu
Smart Luxury

Hotels

Design, build and furnish a signature hotel — under one roof.

  • Planning & Design
  • Integrated furniture solution (OPPEIN + FULilai)
  • Construction & quality management (Tianjin Anju Group)
  • Cost optimisation
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Completed living room with arched joinery and fitted cabinetry, Waterpoint
Waterpoint · Nam Long Group · Bến Lức, Long An
Quality Living

High-end apartments

Personalised, high-specification homes delivered at scale.

  • Resident-centred design
  • Personalised interior solutions
  • Superior finishing standard
  • Large-scale delivery capacity
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Illustrative: aerial view of a modern, integrated industrial park
Illustrative
Industrial Ecosystem

Industrial parks

Function, aesthetics and investment efficiency planned as one industrial ecosystem.

  • Strategic planning
  • Function & environment
  • Investment cost optimisation
  • Rapid delivery
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Featured projects

Every project below is a commitment already delivered.

Delivered by BSQUARE — OPPEIN’s exclusive project partner in Vietnam.

A residential terrace and landscaped street at Waterpoint
01

Waterpoint

Nam Long Group

Location
Ben Luc, Long An
Scale
A 355 ha township · 30,000+ residents
Scope delivered
Interior design and fit-out
Segment
High-end apartments
View the project
Stone island and sculptural pendant at The Privé
02

The Privé

Bluemarq Group

Location
An Phu, Ho Chi Minh City
Scale
6.7 ha · 12 towers of 33–35 floors · ~3,175 residences
Scope delivered
Kitchens, wardrobes, vanity units
Segment
High-end apartments
View the project
Main arrival lobby at Atera Central — natural stone, colonnade and shaped lighting
03

Atera Central

Atera Holding

Location
Pho Noi, Hung Yen
Scale
4.56 ha · apartments + low-rise
Scope delivered
Interior design and fit-out
Segment
High-end apartments
View the project
Show residence living room at Blanca City
04

Blanca City

Sun Group

Location
Vung Tau City
Scale
96.6 ha · total investment ~USD 1.45 bn
Scope delivered
Interior design and fit-out
Segment
Hotel / Resort
View the project
Double-height living space at Iki Village with full-height glazing
05

Iki Village

An Khai Hung Group

Location
Thu Duc City, Ho Chi Minh City
Scale
5.1 ha · 424 residences
Scope delivered
Interior design and fit-out
Segment
High-end apartments
View the project
Residents’ library amenity at Lumiere Evergreen
06

Lumiere Evergreen

Masterise Homes

Location
Nam Tu Liem, Hanoi
Scale
1.7 ha · ~2,294 residences
Scope delivered
Loose furniture
Segment
High-end apartments
View the project
Show residence living room at Ava Center
07

Ava Center

Ava Group

Location
Thuan An, Binh Duong
Scale
7,343 m² · 845-unit tower + 6-storey commercial block
Scope delivered
Supply and installation of fitted furniture
Segment
High-end apartments
View the project
Inner courtyard and perforated façade of a public building, at dusk

The six-stage delivery journey

  1. 01

    Plan

    Master planning and feasibility

  2. 02

    Design

    Concept to working drawings

  3. 03

    Products

    Engineered and manufactured

  4. 04

    Construct

    Built to schedule and standard

  5. 05

    Furnish

    Fitted out, styled, ready

  6. 06

    Handover

    Snagged, certified, keys in hand

Every stage owned, coordinated and guaranteed by BSQUARE. One contract. One finished outcome.

Ecosystem

Strength of Our Shareholder and Strategic Partner Ecosystem

All figures for experience, scale, orders and projects below belong to the partner named alongside them, and are not BSQUARE’s own track record.

Chinese shareholder
Shareholdings in 150+ companies

A large state-backed enterprise with global operations.

Vietnamese shareholder

End-to-end E&C and project development capability

Interior Product Solutions Partner
50 million custom cabinetry orders delivered globally

18,000+ global projects. BSQUARE is OPPEIN’s exclusive project partner in Vietnam.

Design partner
Established 1952 · 70+ years of design heritage

End-to-end design from master planning to interiors.

Tianjin Anju Group
Construction partner

A state-backed developer · assurance on quality and schedule.

Hotel furniture partner
3,000+ five-star hotels

Specialist hotel furniture for international brands.

Stair and planting detail, Atera Central sales gallery
Atera Central · Atera Holding · Phố Nối, Hưng Yên

Next step

Your project begins with a single workshop.

BSQUARE reviews scope, programme and budget, then sets out a complete route to delivery under a single contract.